Sun Bum Body Wash Launch
It all started with a photo of Steve Martin in a bathtub in 1979. The rest is history.
Highest Performing DTC Launch
This launch went viral on Instagram and Tiktok. The combination of a highly requested product & fun photography sold out this product in one month. This photoshoot cost $10,000 and brought in over $44,000 in sales.
Creative Director/Art Director: Mary Beth Flores
Producer: Mary Beth Flores
Photographer: Andrew James Peters
Prop Assist: Jake Kirchenbaum